Unforgettable is one of the world’s best marketplaces for dementia products and services. They help improve the quality of life of those living with dementia and their carers.
Unforgettable needed a strong brand identity to launch it into this new marketplace. We focused our design solution around the hexagon shape and clean, simple typography, combining a pastel colour palette and bespoke illustration to help users, sufferers and carers navigate the website and understand their condition.
We made sure the designs worked seamlessly across all collateral from the website to packaging. A comprehensive brand guidelines document was produced for distribution to third parties.