DESIGN package

Brand & Packaging Concept Sprint

You need strong design to get your brand noticed by the right people – but a full multi-month branding process doesn’t make sense yet.

That’s where our Brand & Packaging Concept Sprint comes in. A focused creative sprint that turns your product idea into credible brand and packaging visuals you can confidently show investors, retailers, or test audiences.

Because when you’re pitching a product idea, rough visuals can kill credibility – even if the idea is strong.

This sprint helps experienced founders translate their thinking into a professionally designed concept before committing to a full brand build.

who this is for

The Brand & Packaging Concept Sprint is designed for experienced founders, not first-time idea stage startups. It works best for people who:

Have real experience in the category they’re entering
Have a product idea or product already in development
Already have a brand name or clear concept direction
Understand their supply chain and commercial model
Want to test visual direction before investing in a full brand build

In short – founders who know their product, but need help turning that thinking into a credible brand concept.

Not Suitable For

This sprint isn’t designed for everyone. It’s not suitable if:

You’re still exploring what product you want to launch
You don’t yet have a clear product concept
You need naming or full brand strategy
You expect a finished brand identity
You want multiple design concept routes
You need production-ready packaging artwork

Those sit within our full brand and packaging packages. Please contact us for more details.

typical founder scenarios

PREPARING A NEW PRODUCT CONCEPT FOR INVESTORS

You know the category inside out and have a product idea – but need a professional brand concept to present.

Already selling a product but planning to scale

The product works, but the branding needs strengthening before approaching investors or retail buyers.

Testing a retail concept before committing to full brand development

You want to explore how the product could look on shelf before investing in full brand and packaging rollout.

What The Sprint Delivers

Discovery Call

We start with a short discovery call to understand where you are in your journey and where you’re heading next.

We’ll talk through your product, your category, your intended route to market (if relevant) and what you’re hoping to achieve in the near term – whether that’s raising investment, testing the concept, or preparing for retail conversations.

This gives us the context we need to develop a brand and packaging direction that makes sense for your stage and your ambitions.

One Brand Direction

We develop a single considered creative route including:

Logo concept
Colour palette direction
Typography cues
Visual style direction

One Packaging Concept

A commercially minded front-of-pack concept designed to feel believable in the real world. This includes:

Clear information hierarchy
Shelf-read consideration
Simple packaging mock-up

Visual Output

You receive a set of high-quality concept visuals and packaging mock-up that clearly show how the brand could appear in the real world.

These visuals are designed to help you present the idea confidently to investors, retailers, or test audiences. This includes:

High-quality brand concept visual
High-quality packaging mock-up showing the concept in context

You can then drop these visuals directly into your own pitch deck or presentation when explaining the concept.

YOUR investment

The Brand & Packaging Concept Sprint is a fixed investment of £3,000 +VAT

This includes the discovery call, development of a single brand direction, a packaging concept, and a high-quality concept visual and mock-up you can use when presenting the idea to investors, retailers, or test audiences.

If the concept proves promising, many founders choose to continue into a full development phase – refining the idea into a complete brand and packaging system ready for launch.

Your sprint fee is credited towards the full project if you continue with us.