A typographic-based identity for local IT services brand
Woodstock IT offers high quality and cost-effective IT services. Their previous branding was overly fussy, didn’t scale well nor represent the professionalism of the brand.
We created a strong, simple logotype with a new infinity symbol at the heart of the brand; symbolising harmony, potential and limitless possibilities.
A fresh new colour palette of Ink Blue and Mint Green was established to bring the brand to life. A full brand guidelines document was produced and the new Identity was rolled out across the website, vehicle livery, apparel and stationery.
“We have been working with xHeight since 2020, starting with a full rebrand of our company, including all related print and digital assets, following with a complete redesign of our website. Fast forward to present day and we continue to work with xHeight, where they deliver on month-to-month design requirements, including our monthly newsletters and guides, as well as ad-hoc sponsorship design projects. Their service is always excellent and they are a pleasure to work with.”